German Expressionism Exhibition
German Expressionism Exhibition
Cutting the long exhibition title in half allowed the letters to be as impactful as possible across two wall-sections, but it also made perfect sense symbolically. The red color of the 'shift' was repeated on a central wall of the gallery interior, where it marked the event of World War One, a pivotal point in German Expressionism. The black letters were meticulously painted to look like an enlarged woodcut print.
Die große Titelschrift wirkt bei näherem Betrachten wir kopiert oder gedruckt – in Anlehnung an die schwarz-weissen Holzschnitt-Drucke, die nach dem Krieg unter den Künstlern entstanden. Die Schrift wurde per Malermaske direkt an die Wand gemalt.